{"id":3224,"date":"2025-01-16T06:38:40","date_gmt":"2025-01-16T06:38:40","guid":{"rendered":"https:\/\/muw-gruppe.de\/project\/indian-messestand"},"modified":"2025-06-23T18:10:33","modified_gmt":"2025-06-23T18:10:33","slug":"indian-messestand","status":"publish","type":"project","link":"https:\/\/muw-gruppe.de\/en\/project\/indian-messestand","title":{"rendered":"Indian Messestand"},"content":{"rendered":"

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ARCHITECTURE<\/span><\/h1>\n
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We developed a modular exhibition stand concept for Indian Motorcycles that can be flexibly adapted to different stand sizes. The aim was to use a single construction to optimally cover both small and large areas. <\/span><\/div>\n
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In addition, the modules should be able to display one of the two company brands at different trade fairs.<\/span><\/div>\n
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FOCUS<\/span><\/h1>\n
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By using corner and edge modules, different stand areas can be individually designed, while a ceiling suspension system ensures a high long-distance effect. All exhibition stand elements – from the booth to the seating area – are modular, ensuring maximum adaptability and reusability. <\/p>\n

This well thought-out concept combines flexibility, brand presence and recognizability, creating a strong presence for Indian Motorcycles at every trade fair.<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n

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MATERIALS<\/span><\/h1>\n

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The use of free-standing steles, corner modules that can be covered with graphics and backlit, and the deliberate omission of a floor substructure, enables the desired flexibility, the uncomplicated changing of the brand message and leaves room for the real stars of the event: the motorcycles<\/span><\/div>\n
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ARCHITECTURE We developed a modular exhibition stand concept for Indian Motorcycles that can be flexibly adapted to different stand sizes. The aim was to use a single construction to optimally cover both small and large areas. In addition, the modules should be able to display one of the two company brands at different trade fairs. […]<\/p>\n","protected":false},"author":2,"featured_media":3087,"comment_status":"open","ping_status":"closed","template":"","meta":{"_acf_changed":false,"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"project_category":[],"project_tag":[],"class_list":["post-3224","project","type-project","status-publish","has-post-thumbnail","hentry"],"acf":[],"_links":{"self":[{"href":"https:\/\/muw-gruppe.de\/en\/wp-json\/wp\/v2\/project\/3224","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/muw-gruppe.de\/en\/wp-json\/wp\/v2\/project"}],"about":[{"href":"https:\/\/muw-gruppe.de\/en\/wp-json\/wp\/v2\/types\/project"}],"author":[{"embeddable":true,"href":"https:\/\/muw-gruppe.de\/en\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/muw-gruppe.de\/en\/wp-json\/wp\/v2\/comments?post=3224"}],"version-history":[{"count":2,"href":"https:\/\/muw-gruppe.de\/en\/wp-json\/wp\/v2\/project\/3224\/revisions"}],"predecessor-version":[{"id":3406,"href":"https:\/\/muw-gruppe.de\/en\/wp-json\/wp\/v2\/project\/3224\/revisions\/3406"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/muw-gruppe.de\/en\/wp-json\/wp\/v2\/media\/3087"}],"wp:attachment":[{"href":"https:\/\/muw-gruppe.de\/en\/wp-json\/wp\/v2\/media?parent=3224"}],"wp:term":[{"taxonomy":"project_category","embeddable":true,"href":"https:\/\/muw-gruppe.de\/en\/wp-json\/wp\/v2\/project_category?post=3224"},{"taxonomy":"project_tag","embeddable":true,"href":"https:\/\/muw-gruppe.de\/en\/wp-json\/wp\/v2\/project_tag?post=3224"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}